Thursday, December 30, 2010

:: BASK :: Restaurant Identity




BASK on Seaboard, located in a vibrant revitalized warehouse district (the NC Music Factory), was created with an approach mirroring its surroundings. The brand identity was inspired by the original wood, exposed historic brick and metal pipe of the site's once industrial mill buildings. In collaboration with Mistri Hardaway Architects, the newly created brand has been well integrated, from the signage down to the menu design.